You’ve heard of FOMO, now it’s FOBO
Previously we had FOMO – fear of missing out and “nomophobia” – fear of being without your phone.
People are becoming increasingly obsessed with their smartphones. You see people walking around with them in their hands rather than putting them in their pocket or bag.
In restaurants they put them on the table by their plate. They take them to the bathroom with them (how many people have dropped their phones down the loo?). They keep them switched on under their pillow at night.
At the sound of an alert they rush to see who is calling, texting or e-mailing, breaking off from conversations and interrupting their work.
If they haven’t had an alert for a while they will need to check the phone anyway. And if the battery goes flat it’s panic stations. Then they might resort to steering electricity on a train…
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